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ECOMMERCE DISCOVERY
Build the business before you build the store.
An online store is a business system, not just a website with a shopping cart.
Ecommerce Discovery helps you plan the products, customers, technology, payments, fulfillment, marketing, and operations that need to work together before you invest in building, rebuilding, or expanding your online store.
BEST FOR:
Businesses preparing to sell online, adding ecommerce to an existing business, planning a store redesign, or solving problems with their current ecommerce operation.
WHAT YOU'LL EXPLORE in this 30-page guided workbook:
Business • Audience • Brand & Messaging • Ecommerce Experience • Content • Customer Acquisition & Retention • SEO & AEO • Analytics • Technology & Operations • Project & Launch Planning • Legal & Compliance
Think before you build.
